Universal
Colourful
Fun
Defining distinctive creative principles for a #1 global brand and translating them into a coherent product ecosystem.
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![](https://www.matter.co.uk/wp-content/uploads/2020/02/MMS_02-1500x1000.jpg)
As part of the ‘A-Team’ agency partnership, we lead creative direction on product and packaging design for the brand.
![](https://www.matter.co.uk/wp-content/uploads/2020/02/MMS_03-1000x667.jpg)
![](https://www.matter.co.uk/wp-content/uploads/2020/02/MMS_04-600x434.jpg)
We have designed key items for the portfolio, applying a bold, coherent design language and irresistible interactions that appeal universally to all ages.
![](https://www.matter.co.uk/wp-content/uploads/2020/02/MMS_05-e1582562092568-998x800.jpg)
The Flip dispenser; minimal components, maximum interaction.
![](https://www.matter.co.uk/wp-content/uploads/2020/02/MMS_06-600x420.jpg)
Moulded paper packaging: framing the product.
Several products are available in market today, while several remain up Red’s sleeve ;0)
![](https://www.matter.co.uk/wp-content/uploads/2020/02/MMS_ani_1.gif)